Target Audience

Target Audience

My target audience world be to anyone whom had an interest in cooking/baking. My images would appeal to people wanting to make something knew or try a different recipe to their old one. My images would appeal to magazine company’s what are promoting a certain recipe or looking for one to add to the magazine. My audience doesn’t so much have an age rang as anybody could be interested in cooking. However ages under 3 wouldn’t participate but ages 4+ could participate with an adult so my chosen topic has a rather large age range. 

Experimental

I tried the liquify tool on Photoshop to get this effect I only targeted the flower in this image to get the effect it was painted I think this image looks very unusual and different.

FINAL IMAGES EDITED

 This image is one of the planer ones I wanted to get a few shots of the cake with just the flowers and a few of the props first to see which I preferred.

 I absolutely love this close up image of the cake it bright and you can see the detail very clearly I think this would work well for a magazine.

 This images again is close up but has a bit more of a background then the one above which just gives the image a bit more interest too it.

 This image is my favourite image out of the lot and would be great for the front cover of a bake book or magazine such as 'good food'

I love the angel of this image and think it would work well for a recipe.

FOOD N DRINK SHOOT CONTACT PRINT

For this shoot I had painted big pieces of wood different colours to make the backgrounds. I wanted to make this shoot unusual and I had started to use props such as the flowers drinks bottle and drinks mat. I enjoyed this shoot but for some reason I didn't this the images where as good as what I wanted them to be and I was rather disappointed. Again this was a home shoot so I had to shoot in the room that has the most natural light. 

FINAL IMAGES CONTACT PRINT

The planning

For this shoot i will buy a selection of cakes and props and do a home shoot. My plan is to hopefully get a vintage feel to my images. As I am doing a shoot at home I am going to have to find a spot with the most natural light. I will shoot on some form of background which I am not sure of what yet, I have painted some boards different colours so I may shoot on these. I am planning on buying props such as plates, glasses, flowers etc.  

The shoot

This shoot went very well I am more than happy with the out come of my images the lighting was bright as I shot inside I had to shoot in the place that had the most natural light. I enjoyed shooting and setting this shoot up a lot. I shot a few images of the roses as you cant see then in most of my images I shot because they where in a vase. I tried shooting at different angels as I normally shoot central I loved this shoot! The shoot overall mostly went to plan however I didn't manage to get a wide variety of cakes and props and for these it would cost a lot of money which I didn't happen to have so I had to make do with what I could afford and I am very proud of what I have achieved.  

Carl Warner - 'Foodscapes' Mood Board

I am so interested in trying this out for myself on a much smaller scale. I think this is so unique and different it also looks like such fun but at the same time the results are outstanding and so creative. His work is very fun compared to other food photographers and it is great for advertising purposes as it will defiantly catch the eyes of the public without a doubt, and that's something for myself to bare in mind although I am photographing cakes I could for instance a recipe book the front cover could be more creative to catch the eye of the public as a way of marketing. 

Abstract Research